If you ever felt you need more to augment your current income, Google Adsense is the answer. To be sure, simply displaying Google Adsense ads in your website will not fetch you cash. Of course you need a website, preferably one that concerns a good amount of populace, but that is just the beginning. It is necessary that you strive hard to generate sizable traffic to website.
What is Google Ad sense?
Briefly, Google Adsense is around display of Adwords ads on content sites in which part of Google network. In effect, two things happen in conjunction against each other. First, PPC (pay per click) advertisers using Adwords ad campaign have to opt for placement of their ads in content sites (the other option is search sites). Second, individual website must enroll with Google to qualify for displaying Adwords ads.
Google Adsense is thus an interface whereby enrolled web publishers agree location Google Adwords ads to the websites in return for revenue that results when those ads are clicked on. In other words, the money so collected by Google from Adwords advertisers is shared between Google itself and online marketers where the clicks have occurred. Google Adsense is therefore a win-win situation each parties at no additional cost to website owners.
Let us now explore how you can increase your earning through Google Adsense.
How to present your Google Adsense ads
For an answer, a few additional turn to Google Adsense help center
[https://www.google.com/support/adsense/bin/static.py?page=tips.html#17954]. There is a pictorial presentation, called ‘heat map’, that elucidates ideal places for locating Ad sense ads. In short, listed here main points to consider:
– Ads appearing at the top tend to perform better.
– Place ads directly above (the hottest place) and below content.
– Place ads as close to content and navigational pane, left side being more suitable.
– Place Google Adsense ads on content pages, if but not on all pages of your site.
– Combine multiple ad units on every content page, focusing specially on rectangular boxes and skyscrapers and even link units, the latter in case of space constraint.
– An enormous advantage with Google Adsense ads is that you can use any color combination to come up with the fliers. Experts suggest it is much better to merge ad background with background colour of your weblog. Further, consider using same color for text and link as associated with your blog.
Maximize gain with Ad-sense ads
Like any money-making venture, you to be able to work incessantly to maximize your earnings from Google Adsense ads. Have got ensured proper appearance of Google Adsense ads for your webpage, next , to consider is organizing the ads in a way that viewers are enticed to visit them. The particular issue an additional important theme (or shall we say ‘niche’) of one’s content page and regarding Google Adsense ads must coincide. For example, if ever the content page relates on the niche ‘traveling in Himalayas’, the Ad sense ads shown need to center with this in mind niche.
But all niches is not popular. So your trick is to discover those niche keywords that people frequently investigation of. There are many paid and free tools in stores that help you to unravel popular search search terms. None is more elaborate and helpful than the Adwords Keyword Tool. If you use the tool, try to dig your niche keywords and build keyword-enriched content pages. Adsense ads appearing in those content pages are more likely more successful in regards to visitors’ inclination to simply click them.
Adsense – Google’s bounty
There several tales who do the rounds as to how much Google Adsense will fetch you. A recent story (Google’s hidden payroll, USAToday.com, March 28, 2006) cites a number of examples of more than thousand dollars income every through Ad sense. Google itself flaunts success stories
[https://www.google.com/adsense/success] aimed toward new site owners. Be that as it may, there is no doubt that web publishers can indeed reap rich bonanza with Google Adsense.